Truly Irish: A Brand Built on Real Irish Farms, Real People, and Real Trust

In today’s marketplace, shoppers are increasingly asking questions:
Where is this from?
Who’s behind it?
Can I trust it?

At Truly Irish, we can answer those questions with confidence — and so can our retail partners.

We are more than just a food brand. We are a farmer-owned cooperative, created by Irish farmers who wanted to take pride in producing quality Irish pork and keep that value within Irish communities. Every rasher, sausage, pudding and bacon joint that carries our name is 100% Irish — and fully traceable back to the farms that produced it.

And that’s the difference.
The name Truly Irish isn’t just a label. It’s our guarantee.

Why Stock Truly Irish?

For existing retail partners — thank you. Your support helps bring real Irish produce to homes around the country.
For those considering Truly Irish, here’s why our range continues to perform:

Owned by Irish Farmers – We’re not just supporting Irish jobs; we are the farmers behind the food.
100% Irish & Traceable – In a time when provenance matters, every product is proudly Irish from farm to fork.
Trusted by Customers – With strong household recognition and repeat purchase rates, Truly Irish has become a favourite in homes nationwide.
Aligned with Consumer Trends – From clean-label products like our Rashers Made Without Nitrites to our focus on sustainability and transparency, we’re evolving with the shopper.
Expanding Product Range – Our sausages, rashers, puddings and bacon joints meet growing demand for quality and provenance in every bite.

Our Product Range Includes:

  • Premium Pork Sausages – traditional Irish taste, made from 100% Irish pork

  • Rashers – including Traditional Back Rashers, Smoked Back Rashers, and our newest addition, Rashers Made Without Nitrites

  • Black Pudding & White Pudding – award-winning, expertly crafted with time-honoured recipes

  • Bacon Joints – ideal for family meals and comfort food classics

Each product is made with care and backed by the strength of a brand customers recognise and trust.

From Farm to Shelf — With Purpose

When you choose to stock Truly Irish, you’re choosing to support something bigger than a brand. You’re supporting local Irish farming families. You’re putting real food, with a real story, on your shelves. You’re helping create jobs in rural communities, and keeping food production rooted in Irish soil.

That’s something today’s conscious consumer is proud to support — and retailers can be proud to stand behind.

Let’s Talk

We’re always looking to grow our partnerships with retailers who value authenticity, quality, and community.

If you’re already with us, we’d love to help you expand your range or support in-store promotion.
If you’re new to Truly Irish, we’d welcome the opportunity to introduce our range and share how we can add value to your chilled offering.

📩 Contact us at info@trulyirish.ie

Let’s put more real Irish food into Irish homes — together.

#TrulyIrish #FarmerOwned #RetailSupport #IrishFood #FoodProvenance #FarmToFork #MadeInIreland #RetailWithPurpose #IrishFarming

 

More
Articles