Rashers have always been a favourite at Irish tables – from the classic weekend fry to the comforting rasher sandwich. At Truly Irish, we’re proud to continue that tradition while bringing something new: Rashers Made Without Nitrites.
But what does “made without nitrites” actually mean? And why should it matter to you and your family? Let’s break it down.
What Are Nitrites?
For decades, nitrites have been added to bacon to help preserve colour and freshness. While this was once seen as essential, consumer awareness has grown about the role nitrites play in processed meats. More and more people are asking for products that are made in a more natural way, without added nitrites.
How Truly Irish Does It Differently
After years of development, we’ve found a way to deliver the same great taste – but without nitrites. Instead, we use fruit and spice extracts that are naturally rich in antioxidants. These extracts help maintain the vibrant colour of rashers and keep them fresh, all while being a more natural alternative.
The result? Rashers that taste every bit as delicious, with the added reassurance of being a healthier choice for your family.
Why This Matters for You
- Health & Wellness: Research shows that consumers are increasingly looking for natural, wholesome ingredients in the foods they love.
- No Compromise on Taste: Our rashers still cook beautifully and deliver the comforting flavour you expect.
- Farmer-Owned Provenance: Truly Irish is owned by 85 Irish farmers. When you pick up a pack, you’re directly supporting local farming families and Irish jobs.
More Than Just Breakfast
One of the best things about Truly Irish Rashers is how versatile they are. They’re not just for the breakfast table:
- 🥯 Add to a bagel with cream cheese and tomato for a tasty lunch.
- 🥗 Sprinkle crispy rashers over a salad for extra crunch and protein.
- 🥪 Make a quick rasher toastie for after-school hunger.
Where to Find Them
You’ll find Truly Irish Rashers Made Without Nitrites in leading supermarkets nationwide at the end of October!


